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customer journey

12 April 2023

Scrum is like rugby, right?

In February of this year, I participated in a Scrum training with an Acorel colleague. I already knew what Scrum was...

William de Wit

12 April 2023

Scrum is like rugby, right?

In February of this year, I participated in a Scrum training with an Acorel colleague. I already knew what Scrum was...
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8 March 2023

5 Tips for B2B-marketers to...

In many businesses, personal contact remains the key to sales success. This means that as a marketer you pursue a...

Eefje van Gorkom

8 March 2023

5 Tips for B2B-marketers to...

In many businesses, personal contact remains the key to sales success. This means that as a marketer you pursue a...
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3 March 2021

Driving your customer experience with...

In a proper open market, due to competition and innovation, customers will demand more from your products. They require you...

Mischa Tissen

3 March 2021

Driving your customer experience with...

In a proper open market, due to competition and innovation, customers will demand more from your products. They require you...
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7 October 2020

Eight ways to increase your...

Almost every website uses forms. These can be contact forms, specific requests for a quotation, registration forms for a newsletter...

Carolien Molenaar

7 October 2020

Eight ways to increase your...

Almost every website uses forms. These can be contact forms, specific requests for a quotation, registration forms for a newsletter...
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14 August 2019

A (beginner’s) guide to effective...

When setting up a webshop, an important thing to have in mind is to make the site fun and interesting...

Lorenzo Koning

14 August 2019

A (beginner’s) guide to effective...

When setting up a webshop, an important thing to have in mind is to make the site fun and interesting...
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1 May 2019

About digital transformation and transformers

In earlier blogs my colleagues and I wrote about the digital transformation process of companies and the ‘Activate’ method we...

Wendy Stapper

1 May 2019

About digital transformation and transformers

In earlier blogs my colleagues and I wrote about the digital transformation process of companies and the ‘Activate’ method we...
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9 January 2019

Gain better insight in customers...

  Do you want to understand your customers better and see things through their eyes, so you can connect with...

Marco Meijs

9 January 2019

Gain better insight in customers...

  Do you want to understand your customers better and see things through their eyes, so you can connect with...
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28 February 2018

More successful collaboration between Marketing...

Do you feel that the conversion of leads to actual sales is not high enough and thus making your campaigns...

Marco Meijs

28 February 2018

More successful collaboration between Marketing...

Do you feel that the conversion of leads to actual sales is not high enough and thus making your campaigns...
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4 October 2017

How to use customer profiling...

In my previous blog on ‘Data-driven marketing’ I explained the way that companies can use the available and gathered data...

Remco Jansen

4 October 2017

How to use customer profiling...

In my previous blog on ‘Data-driven marketing’ I explained the way that companies can use the available and gathered data...
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21 September 2016

What is a Customer Journey...

As a company to be able to survive in this competitive world, it has to decide which strategy it will...

Roderick Stoffels

21 September 2016

What is a Customer Journey...

As a company to be able to survive in this competitive world, it has to decide which strategy it will...
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14 January 2015

Are you ready for Customer...

Nowadays the customer journey is becoming more complex. Customers are getting more control over information and contact channels and therefore...

Taco Schallenberg

14 January 2015

Are you ready for Customer...

Nowadays the customer journey is becoming more complex. Customers are getting more control over information and contact channels and therefore...
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31 December 2014

Customer Experience Management Part III

The Customer Journey In two earlier blogs we have discussed one of the trending topics in the CRM field, Customer...

Mark Kilsdonk

31 December 2014

Customer Experience Management Part III

The Customer Journey In two earlier blogs we have discussed one of the trending topics in the CRM field, Customer...
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Blog Moderator

Wilbert Groenen